Category Archives for Home Staging

Home Staging Essentials to Spruce Up Your House for Sale

Here’s a fact: When a buyer looks for a house to buy, they’re basically looking for one that suits their needs (and dreams). Whether they have ideas about what their dream house should look like or not, the best thing that you can do to increase the chance of your property getting sold is to make it appeal to the buyer’s needs and wants. Show the buyer that your property is exactly what they are looking for. The way to do this is to stage your home. 

Placing furniture here and there just to make the house feel less empty, is not enough. You need to level up the game by incorporating essential items that will make your house look up to date. Below is a list of home staging items you need to put in your house for a successfully staged home that would attract a lot of potential buyers.

Lighting Fixtures

Lighting fixtures make a good décor piece because of their unique design feature. A modern floor lamp, for example, evokes a contemporary vibe that will make your home look modest and stylish. Lampshades can be used to accentuate other décor pieces. Ceiling lighting fixtures like pendant lights, or chandeliers, add a ton of interest to the overall interior look of the room.

Plants

To keep the house fresh and full of life, decorate with houseplants. Placing some indoor trees and tropical palms in the living room revitalizes the space and induces a feeling of calmness and tranquility. Plants not only enhance the visual appeal of your home but also cleans the air so your house can look at its best in visual and environmental aspects.

Accent Pillows

Draw interest to your living room composition by accentuating your sofas with comfortable, fluffy throw pillows. This warm and cozy setting will invite your guest to sit on your sofa and get the feel of how comfortable your living room is. Add decorative pillows to your bed to help make the room feel luxurious and inviting.

Throws and Towels

Another way to evoke a feeling of comfortability is by adding throws on your sofa or armchair. Fill the shelves and storage cabinets in your bathroom with fresh clean towels as well. Staging essentials like these make your house look filled yet uncluttered.

Table Accessories

Decorate coffee tables, center tables, entryway consoles, and bedside tables with accessories so that the rooms don’t look dull and boring. Simply adding books, candle holders, a vase filled with flowers, or a ceramic jar will instantly enhance the appeal of this furniture. By doing these, your buyer will be able to envision how each area of the house would look with their favorite décor pieces in place.

Artwork

Make a statement with your walls by hanging artwork. Huge art pieces are great for making focal points. One important thing to remember when choosing artwork in home staging is to keep it as simple and minimal as possible. This is because you don’t really know the kind of art pieces that your buyer prefers. So, keeping it neutral and modest would be the safest way to pull off that statement while allowing your buyer to imagine what the walls would look like with their artwork preferences on display.

Area Rugs and Runners

Rugs are a great way to divide the space visually into portions. It also makes the rooms look snug while adding a pop of color. Adding a rug underneath a bed grounds the space and adds visual interests in the room. Placing runners in hallways creates a flow and guides the footpath of the people who are viewing the house. 

Once you’ve included these essential items that are crucial to home staging, rest assured that your house will be very appealing to many homebuyers.

6 Most Important Areas to Stage for a Faster Sale

A properly staged home is more likely to get sold compared to a non-staged home. Why? Because when a home is staged, buyers will be able to envision it as their future home. The house would look fresh, updated, and brand new. Not only does staging increases the chance of selling your property, but it also increases its value. In fact, according to the latest report of the National Association of Realtors, staging increases the dollar value of a home from 1 to 5 percent compared to non-staged homes.

As a property owner, you might think that staging is expensive, it’s too much work, or you really just don’t know where to start. The process can cost you a lot if you don’t plan it well enough. That’s why I'm here to help you make the most of your home staging budget by providing you expert advice focusing on the most important areas of the house that needs to be staged.

Living room

The living room is undoubtedly the most important area of the house that needs to be staged because it is usually the first room where potential buyers would stop and look around. Make the buyer feel engaged by creating a warm and inviting living room design. Layout your furniture pieces accordingly and add in decor to decorate the room. Allow light to stream through the window by hanging new sheer linen curtains to evoke a bright and airy ambiance. Incorporate greeneries to make the living room look fresh and updated.

Kitchen

For many people, the kitchen is considered the heart of the home. It is the second spot in the house that home buyers would check thoroughly. Since this is the area where food is prepared, it should look clean and spotless. Scrub all the stains, repaint and change the hardware of your cabinets, and clean the appliances. Make sure your plumbing fixtures are in good condition since buyers would likely check your faucets and drainage systems. Add a pop of color and bring your kitchen to life by topping your kitchen design with small potted plants, a couple of bottles of Perrier water, and maybe a bowl of fruit on the counter. 

Dining

The dining and kitchen often go hand in hand so you should include it in the staging process. Select a dining set that would fit perfectly in the dining room. If the space is small, opt for a round dining table. This will make the space look spacious which is important in a dining area so your buyer will be able to assess whether the room can accommodate their family and guests.

Primary (Master) Bedroom

It is important to create the right atmosphere when staging the primary bedroom. Position the bed in the right area of the room, usually on the wall opposite the doorway. Then layout the remaining furniture appropriately. Unclutter and remove unnecessary belongings in closets. Buyers usually want their primary bedrooms to have lots of storage space. It would be much better to leave the storage spaces empty so your buyer will get the impression of having sufficient storage space to place their belongings. Clean the windows and add new curtains. Make sure to check if all the lighting fixtures are in good condition.  Update the bedding with that of neutral tones and properly make the bed . Add extra decorative pillows to make the bed look luxurious, cozy and inviting. 

Home Office

The work from home setting has been normalized since the pandemic started and people are looking for ways to creatively incorporate a home office inside their homes. Use this to your advantage and transform a room or nook in your house into an office. Remove unnecessary furniture and place only the essentials like a desk or table, a stylish office chair and an area rug to emphasize the design. Don’t forget to accessorize the table and walls as well.

Outdoor Space

First impression lasts. Outdoor spaces are the first and last areas buyers see when viewing your property. So, it is important to stage them as well. Plant bushes and flower beds to create a beautiful scenery. Clean your garage, repaint the fence, and decorate your porch or outdoor patio. The backyard is where many families are spending a lot of their time due to the pandemic's restrictions. To convey a fun, entertaining space, you may want to include a dining area, hammock, fire pit and chairs, or games like cornhole. Emphasize the possibilities of what an outdoor space can offer. 

Staging is considered worth it because buyers are willing to pay a premium price for a house that makes them feel already at home. Whether you plan to hire a professional home stager or do it on your own, select only the crucial areas that need staging and redesign smartly to see a return on your investment. 

Reasons to stage your home

Six Reasons to Stage Your Home for Sale

Whether you are preparing to sell your home now or in the future, you may want to consider a marketing technique to help it sell quickly and for the best price. Home staging is styling furnishings and accessories strategically and modernizing your home to attract the highest number of buyers interested in living in your neighborhood. Just as you would prepare to put your best foot forward for a special occasion, so should your house. You will not go to an important business meeting disheveled and careless, right? You should apply the same concept to your home. You want it dressed to impress!

Here are some reasons you should consider staging your home yourself or reaching out to a professional.

You Can Make Money

A study conducted by the Real Estate Staging Association (RESA) in 2020 found that almost half of the staged homes sold for more than the other homes in the neighborhood that were not staged. Staging, when done well, gives the appearance that the home is well cared for. Buyers are more attracted to homes with fresh paint, beautiful furnishings, updated flooring, light fixtures and appliances. They think, "If what I can see has been well cared for, then what I cannot see has been well cared for too.” They assume there will be less maintenance upfront, and they are willing to pay more money. Also, some buyers are willing to pay more money because they want to attain the lifestyle they feel that home will offer.

Your House Can Sell Faster

Staged homes usually spend less time on the market. As buyers move throughout the home, they keep a mental checklist of home repairs or concerns that need to be addressed after the home is purchased. Most buyers are more interested in move-in-ready homes with a short "to-do" list and minor costs associated with each project. Typically, a staged home has a short "to-do" list or nothing to do at all. That leads to a quicker sale.

Buyers Can Visualize Themselves Living There

Many buyers find it easier to visualize a property as their home when it's staged. A staged home that has modern appliances, fixtures and décor draws a buyer in. They feel as though they’re getting a modern house that is aesthetically appealing and has very few flaws. Incorporating emotional connecting points will really make the buyer feel at home. When a buyer is visiting your home, you want them to envision sitting at the dinner table having a dinner party. So, you set the table with a gorgeous centerpiece and dinnerware. You want the buyer to envision working from home. Therefore, you create an office area. It doesn’t have to be a designated room; you can pick a quiet corner to set up shop. The point is, create areas that they can connect to because many buyers purchase homes based on their emotions and justify it with logic afterward.

Online Photos Will Stand-Out

Many buyers search online first when they are in the market to purchase a home. Because of this, you want to make sure that your MLS photos stand out so they will attract many buyers. One of the first actions buyers take after seeing a home online is to visit the home in person. Therefore, it is important that your home is staged well and the MLS photos are of high quality and an accurate depiction of your home. This is very similar to online dating, right? You want your picture to stand out and get the attention of the person on the other end.

Many Home Sellers Cannot View Their Home Objectively

If you can't see your home objectively, then it is harder for you to prepare it effectively. You have lived in your home for many years and have collected a lot of items and memories. It is hard for you not to see the value in all of your belongings because you know the memories they hold. I get it! But buyers aren’t interested in the brown and orange patchwork quilt your great-grandmother knitted for you as a child. Nor do they care for the pink, damask Queen Anne settee that has been passed down from generation to generation. Buyers are interested in modern furnishings and décor that makes the home feel updated and new. If you are unable to view your home objectively, then ask a friend or hire a professional home stager.

Your Home's "Flaws" Can Be Overlooked

When your home is completely vacant, all of the flaws are on full display. But strategically placed furniture and accessories can camouflage some of them. Now, let’s be clear. I am not advising you to mislead buyers by covering up exposed wires, a leaking roof, or wood rot. I am suggesting you disguise some of the awkward cosmetic issues that make buyers pause. For instance, that unusual cluster of windows won’t look so odd when they are balanced by artwork that is displayed amongst them. The off-centered fireplace is easier on the eye when balanced with a bookcase and decorative accessories or a chair and lamp to create a reading nook. The unsightly radiators are disguised using a radiator cover that doubles as a nightstand with a lamp on top. Without these design techniques, buyers will be left asking themselves, “Ok. What will I do with this space?” You can prevent many of those questions from being asked just by staging your home. After all, some buyers will overlook property faults when it's professionally staged to sell.

Second to correct pricing, home staging is reported as one of the top two necessary items for sellers to get right. Now that you know the benefits, home staging is definitely something worth considering. Honestly, not properly preparing your home will only help to sell the competition!

Home Staging Tips

Home Staging Tips That Sell Your Home Faster and for More Money

So, that time has come or is quickly approaching. It may be a welcomed change for some people; for others, it is a task they dread with every fiber of their being. Whether you are a first-time home seller or a pro, the home selling process can be a daunting task for many people. Properly preparing your home before it is put on the market to be sold can seem overwhelming. A good experience is based on two things sellers must get right: correct pricing and home staging. While I cannot help you with the correct pricing, I can help you with home staging. So, let me alleviate your anxiety just a little with tips that will help your home sell faster and for the best price.

These home staging tips are essential to transforming your house into a home that buyers will love and can envision themselves living in!

Gain a New Perspective of Your Home 

Now that you are preparing your home to be sold, you must view your home the way a buyer would. But first, you need to know the type of person or persons who will be buying a home in your neighborhood. Is it a single person, a young couple with kids, or an older couple looking to retire soon? Then with your buyer in mind, walk through your entire home, and ask yourself, "What will the buyer say when he or she walks into this room?” Then determine if that space should change to reflect the needs of the potential buyer. I know this may be challenging because you have lived in your home for some time. You have decorated the space to your liking and have created many memories there. But if you need help with gaining a different perspective, ask a friend or family member for their input. You do not want the house to reflect your style. It must reflect the style that is most popular to your potential buyers.

Commit to the Home Selling Process

Preparing your home to be sold is hard work. Many buyers prefer a move-in-ready home, so you should make those repairs as soon as possible. Because there are various projects to complete before the home is listed, I suggest creating a checklist. This will help you remain focused with a clear plan of action. As you complete a line item, check it off. This will ensure everything was addressed and nothing was overlooked or undone. When you commit to the process, everything will be accomplished, and there will be a great reward that awaits you at the end.

Packing Starts Now 

Do not wait until the house is sold to start packing. Many of us have items in our homes that are not being used and taking up valuable space. When you sell your home, you want to showcase all of the square footage. Remove those items that are not used so you can stylishly showcase that space that is cluttered. Start by getting three large containers: one for trash, packing and donations. Sort all of the nonessential items accordingly, and remove them from the house. If possible, avoid moving them to a spare bedroom or garage because the buyer will see that space. You do not want them to think the home is small because the rooms are being used as storage.

Do Not Allow Buyers to Profile You

Some people are very passionate about their beliefs and values and may feel uncomfortable associating with someone who does not share similar ideals. As a result, do not allow buyers to profile you politically, religiously or otherwise. Any pictures, accessories or memorabilia that can identify your political and religious beliefs, ethnicity or sexual orientation should be packed away. It would be unfortunate if your house did not sell because an interested buyer became turned off by your political affiliation or ethnicity……but it happens. Style your home in a way that it cannot be profiled by homebuyers.

Display Photos That Show the “Good Life” 

In keeping with the “Do Not Allow Buyers to Profile You” tip, you should not have family photos displayed throughout your home. “Well, what should I display,” you ask? We want buyers to see the “good life" in your home. Take pictures of well-known attractions in your area that people like to frequent and frame them. Or, print images of them from the internet and place them in a frame to display. If you live in a coastal town, you can display photos that represent that lifestyle. If you live in an area known for its music or art, you can display photos that represent that lifestyle. If you have photos of destination vacations, frame and showcase those too. You get the picture, right! (pun intended).

Let the Light In 

When buyers are visiting your home, you do not want it to be dark and dreary. Very few people have that on their dream house wish list. You want your home to feel light and airy. Let the light in! Trim bushes and trees that are around the widows. Not only does this give your home better curb appeal, but it also allows more sunlight to flow into your home. Remember to open the drapes and raise the blinds during the open house and when the real estate photographer takes pictures.

Modernize Your Home

Most buyers want to feel like they are purchasing a house that is stylish and updated. They believe that if what they can see has been cared for then the same is true for what they cannot see. Also, many buyers overestimate the cost of home repairs, so they may hesitate to put in an offer on a “money pit”. You can update your home by installing new floors, painting the walls a light, neutral color, and updating light fixtures and appliances. You can create a very inviting primary bedroom (formerly known as the master bedroom) by dressing the bed with light color linens, large, plush pillows and a throw blanket. To give the bathrooms a spa-like feel, use white towels and shower curtains. Large artwork and live plants can be used to liven up the home.

Create Emotional Connecting Points

To complete the home staging process, be sure to create emotional connecting points. This staging technique is what transforms a space and draws buyers in. Emotional connecting points tug at buyers’ heartstrings and make them want to write an offer because they cannot see themselves living anywhere else. A table styled with dinnerware makes them think of dinner parties they can have there. A throw blanket and pillow on a chair in the corner make them think of curling up with a good book to read. The bathtub tray, staged with accessories, makes them think of a bubble bath at the end of a long day. This attention to detail will make buyers feel like it is their home, rather than just another house on the market.

And that is it! If you follow these home staging tips, you will be on the right track to selling your house quickly and for the best price. Hey, you may even have a bidding war. After all, it would be great to have multiple offers?

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